Future Generali

Should organisations accelerate their spends on innovations?

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Rakesh Wadhwa:

What is your view about functions in organizations like innovation, R & D in these times. Should organizations be treating them as liability, or these really function to invest in.

 

Rama Bijapurkar:

Well, whatever you have already invested in these functions, drive them much harder to stand the new world and what can be done. Drive them much harder, I would say. And don't invest in blue sky programs, invest in programs, which will help you extract value out of this current market by doing things. The mental model is to think about it as sewing crop. The environment is fertile, so what crop will you sow and what will you reap!

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